Holden_et_al-2018-Conservation_Letters
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2.7 million Americans die each year and spend over $7,000 per interment. The potential funeral revenue is roughly $19 billion/year. This is far more than the estimated $3.4-$4.8 billion/year required to protect and manage the habitat of every IUCN threatened species in the world. CBRs could help us get there. So how can you help? Start by talking about it.